Making money better

The Money Awareness and Inclusion Awards – the MAIAs – celebrate the increasingly important work being done to help people understand money better, and benefit from the financial system

The 2025 MAIAs Are Now Open!

All entries submitted before February 1 are FREE!*

Individual, Non-profit and Special Category entries will be free throughout.

For-profit companies submitting after February 1 will be charged $99, which will increase to $199 after March 1.

Whoever you are, and however you are helping other people learn about money, we think there’s a space for you at the MAIAs. The deadline for entries is March 31, 2025.

Better Money with the MAIAs


Do you know everything you need to know about money? Who would you look to for expert advice?

Meet the winners of the Money Awareness and Inclusion Awards (the MAIAs), the worlds pre-eminent financial literacy and education awards, on Better Money with the MAIAs.

As finance becomes more complicated, knowing how to use money properly is becoming increasingly important.

Co-founder of the MAIAs, and long-term fund manager, Michael Gilmore, finds out all about these winning projects, what inspired them to start, and what we can all learn from them about our own financial journey.

Individuals

From teachers buying books with their own funds to help their class learn about money or influencers reaching new audiences

Non-profits

It could be a school scheme or community program, we want to find which voluntary groups are spreading the word best

Corporate

We're looking for fin-tech start-ups disrupting the system all the way to the big institutions using their scale to change the world

The MAIAs | Making Money Better

The Money Awareness and Inclusion Awards – the MAIAs – celebrate the increasingly important work being done to help people understand money better, and benefit from the financial system.

#GirlMoney, not #GirlMath – Education’s Role in Closing the Money Gender Gap

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“What if switching things up inone area could create a ripple effect of positive change acrossthe entire spectrum?”